A Detroit Free Press reporter demythologizes Lee Iacocca’s leadership of Chrysler, demonstrating how salesmanship and self-promotion invariably trumped innovation and investment. “Everyone who cares about american industry should read [this book]” (New York Times Book Review). Index.
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Language: English Paperback: 384 pages Publisher: Houghton Mifflin (1996) ISBN-10: 0156004747 ISBN-13: 9780156004749 Genre: Business Size: 14.8 cm x 21.9 cm Shipping Weight: 134 grams Condition: Very Good
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